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Showing posts from December, 2019

[Event] People Matters TechHR 2020

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People Matters TechHR , Asia’s Largest HR & Work Technology conference is back for the second time in Singapore. To take place on 19-21 February 2020 at Marina Bay Sands Convention Centre, the event will host over 3,000 attendees from over 40 countries, as well as featuring over 200 tech partners, more than 60 startups and 50 investors. Running alongside People Matters TechHR is “Ideas for the Future”, the largest exclusive exhibition on HR and work technology in Southeast Asia with over 200 tech product partners and 50 curated startups from around the world participating in the People Matters Startup Program. and 100+ speakers. Keynotes, power panels, masterclasses, certification workshops and study tours make this a packed three days of intensive & innovative learning and networking experience that is completely unique. People Matters TechHR will also feature a best-in-class lineup of speakers who will be cutting-edge industry insights into the current challenges and futu...

The Ultimate Guide for Account Management 2020

Account management is a role for sales professionals after the sale is closed by the account executive. An account manager is the go-to person for clients and is responsible for nurturing relationships with a defined portfolio of customers, helping them find solutions to new problems, and selling them upgrades or additional products and services. How... The post The Ultimate Guide for Account Management 2020 appeared first on Fit Small Business . from Fit Small Business https://ift.tt/35ipKxq

Search Engine Marketing: The Ultimate Guide

Search engine marketing, or SEM, is a strategy for increasing site visibility and traffic using tactics like SEO and paid digital ads. It grows a business by generating brand awareness and driving traffic to a well-designed site, meaning every business looking to leverage its site as a sales tool to grow should consider using SEM.... The post Search Engine Marketing: The Ultimate Guide appeared first on Fit Small Business . from Fit Small Business https://ift.tt/2ZDEK7G

SEO And Start-Ups: The 5 Amazing Benefits Of SEO For Your New Business

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With 627,000 new businesses starting each year, it’s essential to make sure that your business is going to stand out from the crowd. Many businesses don’t even know how to get the word out about their new business, but we are going to help you. Learning SEO for your new business and how to help people find you online doesn’t have to be confusing. Continue reading this article, and we will show you some basics and the benefits of SEO for your business. 1. Enjoy Targeted Traffic. When your website shows up at the top of search results, it is showing up for people that are looking for what you have to offer. When you’re looking for help in the search engines, think about your mindset. You’re looking for a solution, and the same is true with the people searching for your products and services. Many people employ expert help to get to the top of the search engines because the traffic is of such high quality. 2. Builds Brand Awareness. When you show up in search results for your in...

4 Questions To Ask Before You Hire An App Developer

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by Guy Cooper, Managing Director of Wave Digital The startup industry is littered with stories of founders being taken for a ride by their app developer. So if you want an app that not only works at the end but will be a hit with your users, what should you do? The key to choosing an app developer is research. Here are four critical questions to ask both yourself and an app developer before making the decision to engage them to design and deliver your app. 1. What is your experience in the app development industry? One of the most significant factors for choosing an app development company is their experience. You may want to put your trust in a new company that has a well reputed entrepreneur at the helm, so weigh up experience across three areas: The company The founder, Managing Director or CEO The apps they have built First, look at the app development company’s website including their about section. Ideally, a reputable app developer will clearly identify the company’s ...

A Guide To Monetizing A Mobile Game App

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Designing mobile video games has become a big business for developers. Mobile games are incredibly popular and relatively speaking, they can be easy to design and distribute. Designing and distributing a game doesn’t mean it’s going to be successful in terms of profitability, though.  There are different ways to monetize a game, ranging from in-game payments to games that charge by the download. The following provides what you need to know about monetizing a mobile game app, and the different ways you can do it.  If you’re developing a game, monetization needs to be a priority you keep in mind from the very beginning. The logistics of your game and its design are going to factor heavily into the type of monetization style that’s going to work best.  Microtransactions. While microtransactions aren’t always the easiest option to incorporate in a mobile game, it does tend to work well, which is one reason it’s worth mentioning first.  With microtransactions, pla...

Impact Of Instagram Influencers On The Business Of Restaurants

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Instagram is getting a good hike in the modern days, and it has millions of users sharing their thoughts, experiences, and opinions. The platform is now business persons as well. Instagram has broadened the scope to reach millions of target audiences within a short period. The traders are using the scope and expanding their business from the small to medium and large scale. The restaurant industry is not an exception too. If you are the owner of a restaurant and want to expand it by using this platform, then you need to know some points to get the best results. The platform is now very much challenging and competitive. So it is not an easy task to attract your target audience to your business without some tricks. These tricks that are influencing the audience to try your service are very much essential to know before starting the promotion. Present Your Restaurant Correctly. Instagram is a place where people promote their various businesses, including the food industry. You need to...

Four Things You Can Expect From A Cloud Fax System

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When it comes to making sure that a business is running as expected, there are understandably quite a few things to look into and consider. Arguably, the most important area of business consider at is efficiency. The more efficient a business is, in terms of everything from communication to simple, menial tasks, the more work that can get done in a day. When more work can get done within a day’s time, the more profit a business can make, and many business owners see this as the best end result. In order to achieve that end result, one area which businesses are going to want to emphasize is communication between businesses. While there are certainly quite a few ways for businesses to communicate with each other, one of the most effective ways for businesses to do this is via a cloud fax system. These systems are considerably different than their analogue counterparts. With a reliable fax system installed, a business can easily get in touch with other businesses, making life as a busin...

6 Strategies For Attracting Customers From Day One

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One of the biggest challenges that startups face is attracting customers early on. Brand awareness and reputation are crucial to success, but these are both developed over time which means that it is difficult to succeed early on – this is particularly true when you are operating in a competitive industry with household name brands. So, what can be done about this? There are a few strategies to try which will hopefully help you to find success straight out of the gate and it will then become much easier to attract even more customers as your reputation and brand awareness improves. 1. Start Advertising Early. Advertising early is important because it will help to create awareness and excitement about your brand. This means that people will know about your company and what you can provide from the moment that you launch so you do not have to wait for the word to get out. 2. Digital Marketing. Digital marketing is critical to success for any startup, as this is how you make people...

Curation Through Connection: Why Marketers Should Look Beyond Just Data

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by Eric Nalbone, Head of Marketing for Drum Imagine being transported back to the 60s and having to explain to a stereotypical ad agency executive (like you, I’m imagining Jon Hamm’s character from Mad Men) where the battle for eyeballs would be fought and won today. The contrast between the tools in Don Draper’s arsenal and the data-laden, digital-focused tools marketers have available today highlights the profound impact that time and technology have had on our industry. Today’s era is defined by highly targeted, personalized advertising based on characteristics that brands and businesses can identify about you, me or anyone else on the internet. The initial delight around a curated advertising experience has been met with recent blowback around data privacy, with Facebook and Wells Fargo serving as two prominent examples. Moreover, this personalized experience may not be as tailored as advertisers make it out to be… ever notice how your Facebook and Instagram ads focus nearly exc...

How Can SMEs Build An Affordable Cloud?

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Are you a startup or a small to a medium-sized company looking to build affordable cloud infrastructure? Then you are at the right place to receive the best and affordable ideas. Before even selecting on the server to build your private cloud, you first need to focus on some crucial points that directly affect your business. Are you a single tenant or you would want others to be using the server space? The speed and agility you want? Do you have the IT budget to set up the private cloud? When it comes to building private cloud, the professional vendors, analysts, and practitioners focus on four basic tenets that should be in operation so that the IT department should take full advantage of the private cloud setup: Converged Infrastructure Fully automated orchestration of both Software distribution and system management Self-Service Catalog that includes standard computing offerings Standard accountability to keep track of used resources. We will discuss the above points l...

3 Ways An Enjoyable Hobby Or Side Gig Will Help You In Your Career

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As someone who works hard at your day job, you might understandably assume that the best way to advance in your career is to put your nose to the grindstone in the office at all times and take advantage of all workplace opportunities to move up the ladder. While doing your best at work is definitely a positive thing, as it turns out what you do in your off hours can also help improve your professional life. Whether you pursue a few hobbies or have a side gig or two, having outside interests will ultimately boost your career. Here’s how: 1. You Can Explore New Interests and Skills. At work, you are probably expected to do the same types of tasks all of the time. A side hustle or hobby will allow you to explore other interests and build other skills that may help you at your day job. If you’ve always been interested in entrepreneurship, partnering with an established company like Amway can help you try out business ownership without the risk. Once accused of being a scam, Amway has...

Your Complete Guide To Passing The Verbal Reasoning Test

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Verbal reasoning tests assess how you process and respond to written information. Many take the form of a passage of text, followed by questions that determine how well you understood what you’ve read. Typically you answer these questions with a ‘true’, ’false’ or ‘cannot say’ response – although this can vary from test to test. Literacy and verbal logic are two skills that are highly prized by employers, so it pays to be prepared. That’s why we’ve put together some top tips to help you ace your verbal reasoning test with confidence. 1. Start with the basics. Before you begin practising mock tests, it’s important to gather as much information about the company you’ll be taking the test for; who are they, what makes them tick, why do you think they want you to take the test? The more you know, the more you’ll build a picture of the type of candidate they’re trying to attract. And as they say, to be forewarned is to be forearmed! 2. Prepare yourself and your space. There really is ...

9 Subscription Business Ideas That Will Inspire You

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By March of 2019, Amazon Prime membership reached 103 million , indicating that people worldwide are drawn to the convenience of quick and easy online shopping. It was into this world of online shopping carts and single-click purchasing that subscription box businesses were born. Subscription businesses take decision making out of the equation. Customers simply pick a subscription service based on general interests and allow businesses to curate a selection of related items for them. Between 2014 to 2017, subscription businesses grew their online traffic by 800% . If you’re looking for a way to profit off of this booming market, you’ll need to start with the “general” before you start curating the perfect products. Read on for our top nine subscription business ideas that customers will love! 1. Snack Boxes. If there’s one thing that we all enjoy, it’s snacking. Pick a certain segment of the snack food world and offer customers three to five new snacks per box! Maybe you want to...

How To Help Your Employees Really See 20/20 Next Year

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by Alastair Lockwood, eye health specialist and ophthalmologist at Feel Good Contacts We already know that the overuse of computers and smartphones can cause significant strain to our eyes, but with changes to work and daily life meaning we are now more reliant on screens than ever before (such as the one you’re looking at right now), it’s integral you take precautions to protect yourself and your employees once you have put your smart device away. For those who work in roles that are heavily office-based, taking care of your eyes is even more important to combat the hours spent on your phone, computer screen or console. Optometrists are finding an increasing number of tech-related eye strains in patients, demonstrating the threat devices pose to our long term eye health. To maximise your health and maintain your vision as close to 20/20 in the upcoming year, we have compiled tips, nutritional advice and strategies that employers and staff can use to help to really see better in 20...

10 Brilliant Online Business Ideas For 2020

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Are you tired of your 9-to-5 job? Does the thought of getting ready for office every day drive you nuts? Well, then you have landed in the right place! Nowadays, with everything undergoing digital transformation, online is the place to be – yes, even for work!! And starting up an online business can be a brilliant idea. The best thing about online business is that you can operate it from anywhere and anytime … yes, even wearing your pyjamas! They also offer high-income potential. Now, if you have been wondering about how you can make money online , let us find out some solutions right away! In this article, we have got some great online business ideas that could possibly work in today’s market. Here are 10 of the most happening ideas for online businesses that you can consider: 1. Online Subject Matter Expert. If you are an expert who is equipped with adequate skills and knowledge, then you can transform it into your online business. Choose a topic that you are an expert in a...

How To Trademark Your Logo Design

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Finding the perfect logo design for your business can be a big task all by itself. Once you finally find a logo designer or use a logo maker and finish up your logo, it’s time to consider doing a trademark on your logo. Probably only 90% of people that have a logo design actually trademark the design. It’s not completely necessary to have a trademark to protect your design. If you can prove your design was designed and paid for by you, this can sometimes be enough to protect your design. If you are worried about someone stealing your logo and you are unsure if you should trademark it, then just trademark the logo and set your mind at ease. Pursuing your own business can bring about a whole range of feelings, from excitement to tedium. However, one of the more exciting activities to engage in is the design of the company’s logo. Your logo will give off the first impression of your company, over and over, as it is displayed for all to see. That could mean adverts, websites, business c...